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3 Alternatives for Salesforce Commerce Cloud to reduce TCO and modernize your composable stack

As businesses seek more cost-effective and flexible solutions, these alternatives offer innovative approaches to streamline operations and enhance scalability. Focusing on composable architecture, they empower organizations to adapt quickly to changing market demands while optimizing resources. 

By exploring these alternatives, businesses can unlock new opportunities for efficiency, innovation, and growth in today’s dynamic eCommerce landscape. 

Let’s delve into these alternatives and discover how they can revolutionize your approach to digital commerce.

What is Salesforce Commerce Cloud?

Salesforce Commerce Cloud, a multi-tenant SaaS eCommerce solution, offers separate products for B2C and B2B customers. Founded in 2004, it was initially known as Demandware and underwent a rebranding upon Salesforce’s acquisition in 2016.

Positioned as a SaaS offering, Salesforce Commerce Cloud emphasizes its user-friendly interface and rapid deployment capabilities. Moreover, it emphasizes omnichannel customer experiences, enabling brands to establish cohesive interactions and seamlessly engage with customers across various touchpoints.

Why do Businesses look for Salesforce Commerce Cloud Alternatives?

It sounds like you’re interested in exploring alternatives to Salesforce Commerce Cloud. While it offers many benefits, there are compelling reasons why it might not be the best fit for your needs or why you’re considering replatforming if you’re already using it. 

Let’s delve into some common reasons.

Salesforce Commerce Cloud Demand Heavy Developer Resources

The robustness of Salesforce Commerce Cloud and its extensive feature set presents advantages and challenges. While being a SaaS product alleviates the burden of managing updates and hosting, significant investments of time and money are typically required for site development and updates.

Salesforce Commerce Cloud is Expensive

As anticipated, Salesforce Commerce Cloud commands a substantial price tag. The software’s licensing fee is tied to the business’s GMV (gross merchandise value), varying between 1% and 3% based on the chosen product edition. The B2C Commerce Plus edition, offering an extensive feature set, levies a 3% GMV fee, which can amount to a significant sum depending on your sales volume.

In addition to the licensing fees, the investment required to build a Salesforce Commerce Cloud store is considerable. Reports indicate an average cost ranging from approximately $350,000 to $575,000, further contributing to the overall expense.

Salesforce Commerce Cloud requires extensive learning.

Once more, while the software’s impressive capabilities can also pose challenges, some users find that the abundance of features complicates the execution of basic functions, leading to slower progress. 

Fully mastering the product demands considerable time, potentially hindering innovation. In particular, businesses have encountered difficulties expanding the platform by incorporating new Salesforce API features. Additionally, customer support may not always meet users’ expectations for assistance.

3 Alternatives for Salesforce Commerce Cloud

#1. BetterCommerce

BetterCommerce is one of the best commerce stacks designed specifically for your business. Its complete package helps mid-scale businesses and retailers scale their commerce innovation with its headless and composable stack. Thus, it proves to be one of the best alternatives to Salesforce Commerce Cloud for reducing TCO and modernizing your composable stack. 

Pros:

  • Comprehensive Customization
  • Bespoke solution
  • Multichannel Capabilities
  • Truly Omnichannel
  • Out-of-the-box functionalities
  • Lower TCO

Cons:

  • Learning Curve
  • Cost

#2. Adobe Commerce

Adobe Commerce, formerly known as Magento Commerce, is a robust e-commerce platform trusted by businesses worldwide. It offers a comprehensive suite of tools for building, managing, and scaling online stores. Adobe Commerce enables businesses to create immersive shopping experiences and drive growth. 

Pros:

  • Highly customizable to suit specific needs.
  • It offers a wide range of sophisticated e-commerce features, particularly beneficial for managing multiple stores, languages, and currencies.
  • Scalable, capable of effectively managing heavy product volumes, intricate inventory control, and transactions.

Cons:

  • Commands a high price point, similar to Salesforce Commerce Cloud.
  • The intricate architecture may hinder swift innovation or rapid updates.

#3. BigCommerce

Another SaaS option comparable to Salesforce Commerce Cloud is BigCommerce. Positioned as a comprehensive solution, BigCommerce Enterprise caters to upper midmarket and enterprise-level businesses. It empowers merchants to create engaging shopping experiences and drive growth.

Pros:

  • BigCommerce is known for its open architecture.
  • It is cost-effective as compared to Salesforce Commerce Cloud. 
  • BigCommerce comes with good SEO tools.

Cons:

  • BigCommerce demands a learning curve to operate the back end. 
  • It may not integrate with all your business solutions.
  • If your business operates globally, its multi-language tools require some workaround. 

End Note

Exploring the alternatives to Salesforce Commerce Cloud presents exciting opportunities to reduce Total Cost of Ownership (TCO) and modernize your composable stack. Whether you opt for BetterCommerce, Adobe Commerce, or BigCommerce, each solution offers unique benefits tailored to streamline operations and enhance scalability. By embracing these alternatives, businesses can unlock new efficiencies, drive innovation, and deliver exceptional customer experiences. 

Focusing on flexibility, cost-effectiveness, and advanced features, these platforms empower organizations to adapt quickly to changing market demands and stay ahead in today’s dynamic e-commerce landscape. It’s time to revolutionize your approach to digital commerce and embark on a journey towards sustainable growth and success.

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