The textile and clothing industries are the backbone of the economy of Bangladesh. Â The clothing industry is one of the most significant sectors of Bangladesh’s economy, accounting for more than 80% of the country’s export earnings. Bangladesh is the world’s second-largest garment exporter, after China. The industry employs over 4 million people, mostly women, and has played a vital role in reducing poverty and improving living standards in the country. In this context, we talked about the top Bangladeshi fashion brands.
The industry started in the late 1970s, and since then, it has experienced rapid growth. The clothing industry’s success in Bangladesh is due to several factors, including low labor costs, the availability of skilled labor, and government support for the sector’s growth. Additionally, Bangladesh benefits from duty-free access to many major markets, including the European Union and the United States.
Top Bangladeshi Fashion Brands
There are many fashion brands in Bangladesh, ranging from small local brands to large international brands that operate in the country. Here are some of the top Bangladeshi clothing brands:
Aarong:
Aarong is a popular clothing brand in Bangladesh that produces traditional clothing, including sarees, salwar kameez, and panjabis.
The brand was established in 1978 and has since become one of the most popular clothing brands in Bangladesh. Aarong is a social enterprise that operates as a retail chain and promotes the country’s handicrafts and textiles.
Aarong’s product range includes a wide variety of traditional clothing items such as sarees, salwar kameez, and panjabis for men, women, and children. In addition to clothing, Aarong also offers a range of home décor items, accessories, and jewelry. The brand is known for its high-quality products and traditional designs, which are created using a combination of handcrafted techniques and modern technology.
Aarong works with over 65,000 artisans across Bangladesh to promote and preserve traditional crafts and techniques. The brand operates as a fair trade organization and ensures that the artisans are paid a fair wage for their work. Aarong’s products are made from natural materials such as cotton, silk, and jute, and the brand is committed to sustainability and minimizing its environmental impact.
Kay Kraft:
Kay Kraft is a popular clothing brand in Bangladesh that offers a range of traditional and contemporary clothing items for men, women, and children. The brand is known for its handcrafted designs and use of natural fabrics.
The brand was founded in 1993 and has since become one of the leading fashion brands in Bangladesh.
Kay Kraft’s product range includes a wide variety of clothing items, including sarees, salwar kameez, panjabis, kurtas, tops, and dresses. The brand is known for its handcrafted designs, use of natural fabrics, and traditional motifs. Kay Kraft’s products are made using a combination of handcrafted techniques and modern technology, ensuring high quality and durability.
In addition to clothing, Kay Kraft also offers a range of home décor items, accessories, and jewelry. The brand’s home décor items include bedspreads, cushion covers, and table runners, which are also handcrafted using traditional techniques.
Kay Kraft works with over 10,000 artisans across Bangladesh to promote and preserve traditional crafts and techniques. The brand provides training and development opportunities to the artisans to improve their skills and increase their income. Kay Kraft also operates as a fair trade organization and ensures that the artisans are paid a fair wage for their work.
Fustan:
Fustan is a Bangladeshi clothing brand that offers a range of contemporary clothing items for men and women. The brand was founded in 2022 and is relatively new compared to some of the more established Bangladeshi clothing brands.
Fustan’s product range includes a variety of clothing items such as dresses, tops, kurtis, Panjabi, Shirt, Waistcoat. The brand’s designs are inspired by traditional Bangladeshi textiles and motifs, but are given a modern twist to appeal to a contemporary audience. Fustan’s products are made using high-quality materials and are available in a range of sizes to cater to different body types.
The brand operates both online and offline, with a physical store located in Dhaka, Bangladesh. Fustan’s website offers worldwide shipping, making it accessible to customers outside of Bangladesh.
Ecstasy:
Ecstasy is a fast-fashion brand that offers trendy and affordable clothing items for men, women, and children. The brand has a wide range of products, including t-shirts, dresses, jeans, and accessories.
Ecstasy is a Bangladeshi clothing brand that was founded in 1997. The brand offers a wide range of clothing for men, women, and children, including traditional and contemporary designs.
Ecstasy is known for its trendy and stylish designs, which are inspired by both local and international fashion trends. The brand has become popular not only in Bangladesh but also in other countries such as India, the United States, and Canada.
In addition to clothing, Ecstasy also offers accessories such as bags, shoes, and jewelry. The brand has retail stores in major cities in Bangladesh and also sells its products through its online store.
Ecstasy is committed to using sustainable and eco-friendly materials in its products and has implemented ethical practices in its production process. The brand also supports social causes such as education and healthcare and has contributed to various charitable organizations.
Overall, Ecstasy has become a popular fashion brand in Bangladesh and is known for its trendy designs and commitment to sustainability and social responsibility.
Yellow:
Yellow is a clothing brand in Bangladesh that offers a range of casual and formal clothing items for men, women, and children. The brand is known for its bright and colorful designs.
Yellow is a Bangladeshi clothing brand that was founded in 2004. The brand offers a wide range of clothing for men, women, and children, including casual wear, formal wear, and accessories.
Yellow’s designs are known for their unique prints, patterns, and color combinations. The brand’s collections are inspired by both local and international fashion trends, and they aim to provide affordable and stylish clothing options for their customers.
Yellow has retail stores in major cities in Bangladesh and also sells its products through its online store. The brand has also expanded its presence to other countries such as India and the United States.
Rang:
Rang is a popular clothing brand in Bangladesh that offers a range of traditional and contemporary clothing items for men and women. The brand is known for its use of natural fabrics and handcrafted designs.
Le Reve:
Le Reve is a fast-fashion brand that offers trendy and affordable clothing items for women. The brand has a wide range of products, including dresses, tops, skirts, and accessories.
Cats Eye:
Cats Eye is a clothing brand in Bangladesh that offers a range of casual and formal clothing items for men and women. The brand is known for its classic designs and high-quality fabrics.
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These are just a few examples of popular local Bangladeshi clothing brands that retail in Bangladesh. There are many other local brands as well, and the clothing industry in Bangladesh is quite diverse and dynamic.
